What Is a Good CTR on YouTube? (And Why the Average Misleads You)
YouTube says half of channels sit between 2% and 10% impressions CTR. Here's how to work out what "good" means for your channel, by traffic source, with worked examples.
Category
CTR & Analytics
What impressions click-through rate actually measures, how to read it by traffic source, and the fixes that move it.
How to Increase Your YouTube CTR: 11 Fixes, in the Order That Matters
A practical, prioritised guide to raising your YouTube click-through rate — diagnose whether the title or thumbnail is the problem, then fix it with worked before-and-after examples.
YouTube Impressions but No Views? Here's What's Actually Going On
Getting impressions but few views on YouTube means people see your video and don't click. Here are the six real causes, how to tell which one you have, and what to fix first.